A New ‘dress-for-success’ Online City Collection

I am proud to present my newest brain-child, a comprehensive city-look collection available on-line only, catering primarily for the savvy corporate and busy city lady.

I designed this collection with different body-shapes and silhouettes in mind, selected for versatility and comfort. Although none of these dresses have been marketed before, all of them are a symbiosis of winning elements of bestsellers from some of my past collections.

The menu is simple to start with, offering six styles, six colours and combinations. A typical trademark of mine is the use of colour and lots of that can be seen in this City Collection: passionate poppy, courageous cornflower, intuitive indigo and persuasive pink are key along with classic black and ivory. Using a crisp crepe fabric with a hint of elastane transcends the seasons and an on-line price strategy targeting a decisive city girl in the know.

Style names include some of the fashion capitals of the world: London, Paris, Milan, New York, Berlin and Madrid.

So, if you find your perfect ‘must-have’ piece, be sure to act fast as this on-line collection has already gained a fan-club before it’s launch.